Home Pros USA Privacy Policy

This Privacy Policy describes how Home Pros USA (“we,” “us,” or “our”) collects, uses, discloses, and retains personal information in connection with our websites, including roofing.homeprosusa.org (the “Sites”), and our home improvement lead generation and matching services.

By using our Sites or submitting information through our forms, you acknowledge the practices described in this Privacy Policy.

This Privacy Policy does not apply to third-party websites, platforms, contractors, installers, advertisers, or other third parties that may receive personal information from us. Those parties operate under their own privacy policies.

We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date above.

Notice at Collection (California Residents)

  • We collect personal information as described in Section I below.
  • We use personal information for the purposes described in Section III.
  • We may disclose personal information in ways that may constitute a “sale” or “sharing” under applicable state law.
  • Our retention practices are described in Section VI.

I. Personal Information We Collect

We may collect the following categories of personal information:

Identifiers

  • Name
  • Email address
  • Telephone number
  • Postal address
  • IP address
  • Online identifiers

Personal Information (as defined under California law)

  • Home improvement project details and property-related information
  • Home ownership status
  • Roofing, gutter, window, or related product or service preferences

Commercial Information

  • Products or services requested or considered
  • Quote request details
  • Consumer preferences

Internet or Network Activity Information

  • Browsing history on our Sites
  • Referring URLs
  • Device identifiers
  • Cookie and pixel data
  • Interaction with advertisements

Geolocation Data

  • General location derived from IP address or postal address

Audio Information

  • Call recordings where permitted by law

Inferences

  • Profiles reflecting preferences, characteristics, or behaviors derived from the above information

II. Sources of Personal Information

We collect personal information from:

  • You directly when you complete a form or interact with our Sites
  • Affiliates and marketing partners who send traffic to our Sites
  • Advertising platforms and analytics providers
  • Cookies, pixels, and similar tracking technologies
  • Contractors, lead buyers, or partners in connection with quote matching

We may combine personal information collected from different sources for operational, marketing, compliance, analytics, and fraud prevention purposes.

III. Purposes for Collection and Use

We collect and use personal information to:

  • Provide lead generation and home improvement quote matching services
  • Match you with contractors, installers, or other Providers
  • Facilitate communications regarding home improvement offers
  • Conduct marketing and advertising
  • Maintain records of consumer consent and legal compliance (including TCPA compliance)
  • Detect fraud and ensure platform integrity
  • Perform analytics, modeling, data enhancement, and business intelligence activities
  • Improve our Sites and services
  • Support future product development
  • Comply with legal and regulatory obligations

We may use de-identified or aggregated information for any lawful purpose.

IV. Disclosure of Personal Information

We may disclose personal information to:

Service Providers

Companies that process personal information on our behalf (e.g., hosting, data storage, analytics, email services) under contractual restrictions.

Contractors, Lead Buyers, and Marketing Partners

Third parties that may provide quotes, services, or marketing communications in connection with your request.

Advertising and Marketing Partners

Platforms and companies that assist with advertising, measurement, and analytics.

Affiliates

Partners who refer traffic to our Sites for attribution, fraud detection, and payout verification.

Legal and Compliance Recipients

Government authorities, regulators, courts, or other parties when required by law.

Corporate Transactions

In connection with a merger, acquisition, restructuring, or sale of assets.

V. Selling, Sharing, and Targeted Advertising

We may disclose personal information to contractors, lead buyers, and marketing partners in exchange for monetary or other valuable consideration. Under certain state privacy laws, this may constitute a “sale” of personal information.

We may also disclose personal information for cross-context behavioral advertising purposes, which may be considered “sharing” or “targeted advertising.”

You have the right to opt out of the sale or sharing of your personal information.

You may exercise this right using the “Do Not Sell / Manage Consent” or similar link in the footer of this Site where available.

Where required by law, we honor browser-based Global Privacy Control (GPC) signals as a request to opt out of the sale or sharing of personal information.

We do not knowingly sell or share the personal information of individuals under 16 years of age.

VI. Data Retention

We retain personal information as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including:

  • Lead processing and distribution
  • Compliance with marketing and telemarketing laws
  • Fraud detection and suppression management
  • Business analytics and product development
  • Legal and regulatory obligations

Retention periods are determined based on the nature, sensitivity, and purpose of the information and applicable legal requirements.

VII. Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information appropriate to its nature and sensitivity. Safeguards may include access controls, encryption where appropriate, and monitoring designed to prevent unauthorized access.

No system can guarantee absolute security.

VIII. Minors

Our Sites and services are intended for individuals 18 years of age or older. We do not knowingly collect personal information from minors under 16.

IX. Additional Privacy Rights for Residents of Certain States

Residents of California, Colorado, Connecticut, Delaware, Iowa, Montana, Nebraska, New Hampshire, Nevada, New Jersey, Oregon, Texas, Utah, and Virginia may have certain rights under applicable state privacy laws, including:

  • The right to access personal information
  • The right to request deletion
  • The right to request correction
  • The right to opt out of sale, sharing, or targeted advertising
  • The right to appeal certain privacy request decisions

To exercise these rights, contact: info@databridgestudio.com

We will verify your identity before processing applicable requests. We may deny requests where permitted by law.

If we decline to take action on your request, you may appeal by replying to our response email and indicating that you wish to appeal.

X. Texts, Calls, and Emails

When submitting a request, you may provide express written consent to be contacted by telephone (including via automatic telephone dialing systems or prerecorded messages), text message, or email for marketing purposes, even if your number appears on a Do Not Call registry.

Your consent is not a condition of purchasing any goods or services. You may revoke consent at any time in accordance with applicable law.

XI. Contact Us

If you have questions about this Privacy Policy or wish to exercise privacy rights, please contact:

Home Pros USA
8 The Green Ste A
Dover, DE 19901
info@databridgestudio.com